In today’s professional world, networking is no longer limited to conferences, events or face-to-face meetings. Some of the most valuable professional relationships are now built online – through LinkedIn, online learning platforms, professional communities, and digital collaboration tools. Digital networking allows you to connect with mentors, tutors, peers, and industry professionals regardless of location, helping you build your knowledge, confidence and career opportunities over time. This is why networking, teamwork and professional communication are embedded within many learning experiences, including Kaplan Professional’s newly launched Financial Adviser Accelerator Suite (FAAS). Designed for aspiring and early-career financial advisers, FAAS combines practical, scenario-based learning with workplace-focused skills that help build professional capability, confidence and industry readiness. While you consider taking on more formal study here is a quick guide on how to establish and nurture your networking skills and professional relationships in our digitised world: Building your professional presence online Before reaching out to others, it’s important to establish a professional online presence. In many cases, your LinkedIn profile becomes your digital first impression. Make sure your profile is current and reflects your professional interests by including: A professional profile photo A clear headline and summary Your current role, studies or career goals Relevant achievements, certifications or learning experiences Areas of professional interest You can also highlight courses or professional development completed through platforms like Ontrack to demonstrate initiative and a commitment to ongoing learning. Complement this with any Kaplan Professional digital badges you’ve earned, giving employers and connections an easy way to validate your skills and achievements. Remember, people are more likely to connect with someone whose profile feels authentic, active and professional. Connect with mentors and industry professionals One of the biggest advantages of digital networking is access to mentors and experienced professionals who may otherwise be difficult to connect with. LinkedIn is a great place to start building these relationships. When sending a connection request, avoid using the default message. Instead, personalise your introduction by explaining: Who you are Why you’d like to connect What you admire or found valuable about their work or insights For example: “Hi Sarah, I’m currently studying financial advice and really enjoyed your recent LinkedIn post on client engagement strategies. I’d love to connect and continue learning from your insights.” A thoughtful message can make a strong first impression and increase the likelihood of meaningful engagement. Engage with your Kaplan Professional tutors and learning communities Networking isn’t only about connecting with senior industry professionals – it’s also about building relationships within your learning community. Kaplan Professional tutors are respected academics and industry experts who can provide valuable insights, guidance, and professional support throughout your studies and career journey. Take advantage of opportunities to engage digitally through: KapLearn discussion forums Online webinars and workshops LinkedIn conversations Asking thoughtful questions, contributing to discussions and engaging consistently can help you build visibility and professional relationships over time Add value through your online engagement Successful digital networking isn’t about simply adding connections – it’s about building credibility and contributing meaningfully online. You can strengthen your professional presence by: Sharing industry articles or insights Commenting thoughtfully on LinkedIn posts Congratulating others on achievements Participating in professional discussions Posting about your learning experiences or professional development Even small, consistent interactions can help keep you visible within your network. For example, sharing insights gained through an Ontrack short course or reflecting on practical lessons from the Financial Adviser Accelerator Suite can help demonstrate your professional growth while creating opportunities for conversation with others in the industry. Follow up and maintain relationships Building a network doesn’t stop after the initial connection. The most valuable professional relationships are developed through ongoing interaction and consistency. After connecting with someone online: Send a short follow-up message to thank them Continue engaging with their content over time Share relevant resources or articles Check in periodically without always asking for something Not every connection will become an immediate opportunity, and that’s OK. Strong professional networks are built gradually through trust, consistency and genuine engagement. Continue learning and growing your network Professional development and networking often go hand in hand. Participating in online learning opportunities can help you expand both your knowledge and your professional circle. Kaplan Professional’s Ontrack platform provides access to flexible digital learning designed to support ongoing professional growth, while the Financial Adviser Accelerator Suite helps aspiring advisers build practical skills and industry readiness through immersive, real-world learning experiences. These platforms not only support career development but also create opportunities to engage with peers, tutors and professionals across the industry. Final thoughts Digital networking is one of the most valuable professional skills you can develop. By building a strong online presence, engaging authentically and maintaining consistent professional relationships, you can create meaningful connections that support your long-term career growth. It’s important to remember that successful networking isn’t about collecting the most connections. It’s about building genuine relationships, continuing to learn and contributing value to your professional community over time.